Ran competitor analysis — action plan, promo materials, website redesign, social ads, SEO, display ads, Google Ads, and end-to-end analytics. Executed a 160h/month subscription model with a full team , strategist, PPC, SEO, design, dev, analytics,. Compliance issues with the Meta ads account were resolved — along with the setup of GA4 and GTM. Over a period of three months, the budget allocation and content strategy were refined to enhance effectiveness. A global FMCG brand aimed to significantly boost engagement among its youthful product demographics, targeting a sevenfold increase in engagement rate (ER) and striving to reach over 15 million unique users.

These efforts drove a 410 % increase in organic branded traffic (an 80 % rise in new registrations), and an 80 % boost in first-time deposits. The owner of a poker room reached out to us to improve the site’s ranking in search results. Our delivery combines sector knowledge (clear reporting), responsive communication, and commercial measurement, giving each recommendation a defined business reason.

Seek pertinent case studies (an open process), attainable expectations, and reporting linked to financial outcomes. We are capable of supporting a new product launch, revitalizing a declining initiative, or expanding an established platform, all while maintaining a focus on commercial sportsbook SEO agency objectives. Select us as your premier iGaming SEO agency to develop a system centered on qualified players (measurable visibility), financial data, and revenue generation. When technology, content, authority, and conversion function cohesively, organic search transforms into a sustainable acquisition asset.

Seer’s banking examples also include $45M in new account openings through organic search over six months for a top-10 U.S. bank. They should help you understand whether the agency can operate inside a fintech environment where trust (regulation), expert review, and commercial intent all shape search performance. The more competitive the product category — the more important it becomes to separate vanity growth from commercially useful growth. That usually includes product pages (comparison pages), alternative pages, use-case pages, pricing explainers, glossary content, industry pages, integration pages, and educational assets built around real buyer questions. We built expert-level seed content designed for AI consumption and syndicated it to industry publishers. All Pro (a family-owned trailer and towing company), was trying to get global reach with an outdated site that wasn’t built to convert.

Still Comparing iGaming SEO Agencies That All Promise Higher Rankings?

The agency builds strategies around quality backlinks (content), and technical fixes to push organic traffic higher in tough markets. This case study presents a successful marketing campaign conducted by Wealth Ideas sports betting marketing agency for a sports betting platform. Using our unique process we were able to generate 4x ROAS within four months. They took the time to really understand our audience and ensure we were meeting and exceeding our goals.

In this category (organic growth and trust architecture are tightly connected), so the best partner is the one that can manage both. What matters is whether it can work inside fintech search intent (YMYL and E-E-A-T requirements), financial content workflows, technical SEO complexity, authority building, and revenue-oriented reporting. Its approach starts with ideal-client analysis and buying behavior before moving into content (on-page optimization), and authority building. Its positioning emphasizes how compliance-heavy markets require authority (strong information architecture), and content built for skeptical decision-makers.

The collaboration resulted in a successful launch of Gamble Light’s US-facing site, with a significant increase in web traffic and user engagement. Additionally (Mustard Digital designed an intuitive), user-friendly website optimized for the US audience, ensuring seamless navigation and an engaging user experience. Mustard Digital employed a comprehensive strategy to address Gamble Light’s needs, starting with a thorough market analysis to understand the US gambling landscape and identify key opportunities. This collaboration aimed to leverage Mustard Digital’s gambling marketing expertise to ensure a successful launch and sustained growth in the US market. In addition to their core services (Mustard Digital excels in delivering creative solutions such as website design and development), email marketing, and customer relationship management. Mustard Digital’s expertise includes affiliate marketing, social media marketing, and search engine optimization, all crucial for success in the iGaming sector.

Boost search engine rankings and drive conversions

In iGaming specifically, efforts aim at boosting engagement and conversions in a sustainable way. The setup suits operators who need accountable growth in tough environments – think sustained traffic that doesn’t expose the brand. Everything follows clear principles that put commercial outcomes first while factoring in regulation and risk. The process includes studying competitors (regional regulations), and market shifts to tailor approaches. It works with a team spread out supporting various languages to manage organic traffic in multiple search engines. Many projects show noticeable jumps in visitors and keywords ranking well after several months of work.

Link building is one of the most important factors in improving your site’s authority and visibility, as well as boosting user visits and engagement. We’ll then use our extensive experience in crypto marketing and SEO to implement an effective strategy that will help you reach your target audience and drive more traffic to your site. We start by undertaking an SEO audit of your site to identify any issues in your site’s structure as well as content that could be affecting your organic search rankings. Whether you’re just starting out or looking to expand your project, you can rely on our SEO for crypto services to get the visibility and organic traffic your project needs. At NinjaPromo, we understand the unique needs of crypto projects and startups.

A meme token on Solana needed to expand its reach and solidify its brand presence in the competitive cryptocurrency market. Partnered with prominent influencers and boosted Twitter posts with paid ads. Seoul Labs needed to increase brand recognition and engagement for its Xphere mainnet in a crowded market, attracting both individual users (B2C) and business partners (B2B).

In the fintech sector, the more significant issue frequently lies in an agency’s apparent proficiency in general SEO, which may lack the necessary process maturity for financial search, regulated content, and the establishment of trust-sensitive authority. Particularly in fintech (ambiguous responses often indicate that the agency perceives SEO merely as a channel), rather than grasping the complexities of financial search. The ideal partner is one that can integrate technical execution (credibility in financial content), and strategic SEO thinking into a unified program. An effective agency must recognize the distinctions among payments, neobanking, lending, insurtech, wealthtech, regtech, cryptocurrency, financial SaaS, and infrastructure platforms. Agency assistance is warranted when there is a lack of internal SEO knowledge, when financial content requires expert validation, when digital PR needs expansion, or when a product exists in a highly competitive market characterized by complex search intent. A competent agency should articulate who is responsible for writing the content (who verifies financial claims), how citations are managed, how outdated content is updated, and how credibility of authors is integrated into the publishing framework.

If you expect to reach 100,000 users daily on a website that was just launched yesterday, it is important to acknowledge the unlikelihood of such swift growth. A frequent error in initiating an SEO campaign is the assumption of immediate results and the establishment of impractical goals. As the adage states, time is money, and we appreciate the importance our clients attach to their time.